Around the World in 68 Days. Observations of Life From a Journey Across 13 Countries. KOH BUCK SONG.

Around the World in 68 Days. Observations of Life From a Journey Across 13 Countries.

Singapore. Penguin Random House. 2021. Stock ID #175187

340pp. Paperback.

"Insights into thirteen countries' ancient and modern cultures, their national identities and nation brands, and their place in the world today.

Around The World In 68 Days is a travelogue with a big difference - not about how to get there, what to see or where to dine, but instead, seeking to glean insights into the meaning of life and the true nature of human societies, using the lens of the brand attributes of each territory to look more clearly into the kaleidoscope of humanity. In a time of a global pandemic, this is also a type of memoir, a tribute to travel, of a pre-Covid-19 world. This is like a 68-day extravaganza of ichigo ichie, the Japanese concept of cherishing every worthwhile moment." (Publisher's description).

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